:root {
  --ink: #0a1822;
  --ink-soft: #163041;
  --foam: #f4f7f9;
  --mist: #e4eef3;
  --lake: #2c6f8c;
  --lake-deep: #1b536a;
  --sand: #e6d7c0;
  --gold: #c5a059;
  --text: #152836;
  --muted: #5c7180;
  --white: #ffffff;
  --line: rgba(10, 24, 34, 0.1);
  --font-display: "Montserrat", "Helvetica Neue", sans-serif;
  --font-body: "Montserrat", "Helvetica Neue", sans-serif;
  --font-lead: "Cormorant Garamond", Georgia, serif;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  overflow-x: clip;
}

body {
  margin: 0;
  color: var(--text);
  font-family: var(--font-body);
  font-size: 1.05rem;
  line-height: 1.55;
  background:
    radial-gradient(1000px 520px at 0% -5%, #c9dce8 0%, transparent 55%),
    radial-gradient(800px 420px at 100% 0%, #ebe0cf 0%, transparent 40%),
    linear-gradient(180deg, #eef3f6 0%, var(--foam) 45%, #e8eef2 100%);
  min-height: 100vh;
  overflow-x: clip;
}

img {
  max-width: 100%;
  display: block;
}

a {
  color: inherit;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 30;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  padding: 0.85rem clamp(1.25rem, 5vw, 4.5rem);
  backdrop-filter: blur(16px);
  background: rgba(244, 247, 249, 0.82);
  border-bottom: 1px solid var(--line);
}

.logo {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 0.88rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  text-decoration: none;
  color: var(--ink);
}

.nav {
  display: flex;
  gap: 1.15rem;
  align-items: center;
}

.nav a {
  text-decoration: none;
  color: var(--muted);
  font-size: 0.78rem;
  font-weight: 500;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  transition: color 0.2s ease;
}

.nav a:hover,
.nav a:focus-visible {
  color: var(--ink);
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.35rem;
  padding: 0.72rem 1.15rem;
  border-radius: 999px;
  border: none;
  text-decoration: none;
  font-family: var(--font-body);
  font-weight: 600;
  font-size: 0.78rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  cursor: pointer;
  transition: transform 0.2s ease, background 0.2s ease, box-shadow 0.2s ease;
}

.btn:hover {
  transform: translateY(-1px);
}

.btn-primary {
  background: var(--ink);
  color: var(--white);
  box-shadow: 0 12px 28px rgba(10, 24, 34, 0.18);
}

.btn-primary:hover {
  background: var(--lake-deep);
}

.btn-ghost {
  background: transparent;
  color: var(--ink);
  border: 1px solid rgba(10, 24, 34, 0.18);
}

.btn-ghost.light {
  color: var(--white);
  border-color: rgba(255, 255, 255, 0.35);
}

.hero {
  position: relative;
  min-height: calc(100svh - 4.25rem);
  height: calc(100dvh - 4.25rem);
  display: grid;
  place-items: center;
  overflow: hidden;
  color: var(--white);
  text-align: center;
}

.hero-media {
  position: absolute;
  inset: 0;
  z-index: 0;
  background: #1a1428;
}

.hero-media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center center;
}

.hero-media::after {
  content: "";
  position: absolute;
  inset: 0;
  background:
    linear-gradient(180deg, rgba(10, 14, 24, 0.22) 0%, rgba(10, 14, 24, 0.12) 40%, rgba(10, 14, 24, 0.48) 100%),
    radial-gradient(ellipse 75% 60% at 50% 45%, rgba(10, 14, 24, 0.55) 0%, rgba(10, 14, 24, 0.22) 48%, transparent 72%);
  pointer-events: none;
}

.hero-content {
  position: relative;
  z-index: 1;
  padding: clamp(2rem, 5vw, 3.5rem) clamp(1.25rem, 5vw, 4.5rem);
  width: min(100%, 46rem);
  display: flex;
  flex-direction: column;
  align-items: center;
}

.hero h1 {
  margin: 0;
  font-family: var(--font-display);
  font-size: clamp(2.2rem, 6.5vw, 4.2rem);
  font-weight: 600;
  line-height: 1.05;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  text-shadow: 0 2px 24px rgba(10, 14, 24, 0.35);
  opacity: 0;
  animation: rise 0.85s ease forwards 0.12s;
}

.hero-rule {
  display: block;
  width: 3.25rem;
  height: 2px;
  margin: 1.05rem 0 1.1rem;
  background: var(--gold);
  opacity: 0;
  animation: rise 0.75s ease forwards 0.24s;
}

.hero-kicker {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  align-items: center;
  gap: 0.4rem 0.5rem;
  margin: 0 0 1.15rem;
  font-family: var(--font-display);
  font-size: clamp(0.66rem, 1.5vw, 0.78rem);
  font-weight: 500;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.96);
  opacity: 0;
  animation: rise 0.75s ease forwards 0.32s;
}

.hero-kicker span:not(:last-child)::after {
  content: "";
  display: inline-block;
  width: 0.28rem;
  height: 0.28rem;
  margin-left: 0.5rem;
  border-radius: 50%;
  background: var(--gold);
  vertical-align: middle;
  transform: translateY(-0.08em);
}

.hero-lead {
  margin: 0 0 1.8rem;
  max-width: 28rem;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: clamp(1.12rem, 2.3vw, 1.4rem);
  line-height: 1.45;
  color: rgba(255, 255, 255, 0.95);
  text-shadow: 0 1px 16px rgba(10, 14, 24, 0.35);
  opacity: 0;
  animation: rise 0.85s ease forwards 0.42s;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 0.7rem;
  opacity: 0;
  animation: rise 0.85s ease forwards 0.54s;
}

.process {
  padding: 1.15rem clamp(1.25rem, 5vw, 4.5rem);
  border-bottom: 1px solid var(--line);
  background: rgba(255, 255, 255, 0.45);
}

.process-flow {
  margin: 0;
  padding: 0;
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 0.45rem 0.35rem;
  align-items: center;
  justify-content: center;
  max-width: 72rem;
  margin-inline: auto;
}

.process-flow li {
  display: inline-flex;
  align-items: center;
  gap: 0.35rem;
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-soft);
}

.process-flow li:not(:last-child)::after {
  content: "→";
  margin-left: 0.35rem;
  color: var(--gold);
  font-weight: 700;
}

.section {
  padding: clamp(3.5rem, 7vw, 5.5rem) clamp(1.25rem, 5vw, 4.5rem);
}

.section-head {
  max-width: 36rem;
  margin-bottom: 2.4rem;
}

.section-head h2 {
  margin: 0 0 0.55rem;
  font-family: var(--font-display);
  font-size: clamp(1.55rem, 3vw, 2.1rem);
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--ink);
}

.section-head p {
  margin: 0;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.25rem;
  line-height: 1.45;
  color: var(--muted);
}

.project {
  display: grid;
  grid-template-columns: 1.05fr 0.95fr;
  gap: clamp(1.5rem, 3vw, 2.6rem);
  align-items: center;
  margin-bottom: clamp(3.2rem, 6vw, 4.8rem);
  opacity: 0;
  transform: translateY(22px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}

.project.in-view {
  opacity: 1;
  transform: none;
}

.project.reverse {
  grid-template-columns: 0.95fr 1.05fr;
}

.project.reverse .project-copy {
  order: 1;
}

.project.reverse .project-visual {
  order: 2;
}

.project-visual {
  position: relative;
  border-radius: 20px;
  overflow: hidden;
  background: var(--ink-soft);
  min-height: 280px;
  box-shadow: 0 22px 48px rgba(10, 24, 34, 0.14);
}

.project-visual img {
  width: 100%;
  height: 100%;
  min-height: 320px;
  object-fit: cover;
  transition: transform 0.6s ease;
}

.project:hover .project-visual img {
  transform: scale(1.03);
}

.project-visual.phone {
  background: linear-gradient(155deg, #1d4252, #0a1822);
  padding: 1.6rem;
  display: grid;
  place-items: center;
}

.project-visual.phone img {
  width: min(100%, 260px);
  min-height: 0;
  border-radius: 26px;
  box-shadow: 0 16px 36px rgba(0, 0, 0, 0.35);
}

.project-visual.case-study {
  background: #f2f5f7;
  min-height: 0;
}

.project-visual.case-study img {
  min-height: 0;
  object-fit: contain;
  object-position: center top;
}

.case {
  margin-bottom: clamp(3.2rem, 6vw, 5rem);
  padding: clamp(1.4rem, 3vw, 2.2rem);
  border-radius: 28px;
  background: rgba(255, 255, 255, 0.55);
  border: 1px solid var(--line);
  opacity: 0;
  transform: translateY(22px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}

.case.in-view {
  opacity: 1;
  transform: none;
}

.case-hero {
  display: grid;
  grid-template-columns: minmax(180px, 280px) 1fr;
  gap: clamp(1.4rem, 3vw, 2.6rem);
  align-items: center;
  margin-bottom: clamp(1.8rem, 3vw, 2.6rem);
}

.case-intro h3 {
  margin: 0 0 0.65rem;
  font-family: var(--font-display);
  font-size: clamp(1.3rem, 2.5vw, 1.75rem);
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--ink);
}

.case-lede {
  margin: 0 0 1rem;
  color: var(--text);
  max-width: 36rem;
}

.hero-line {
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.25rem;
  line-height: 1.45;
  color: var(--ink-soft);
}

.phone-frame {
  position: relative;
  background: linear-gradient(165deg, #1a2f3c, #0a1822);
  border-radius: 28px;
  padding: 0.55rem;
  box-shadow:
    0 18px 40px rgba(10, 24, 34, 0.22),
    inset 0 0 0 1px rgba(255, 255, 255, 0.08);
  max-width: 100%;
  overflow: hidden;
}

.phone-frame::before {
  content: "";
  position: absolute;
  top: 0.72rem;
  left: 50%;
  width: 28%;
  height: 0.28rem;
  transform: translateX(-50%);
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.12);
  z-index: 1;
  pointer-events: none;
}

.phone-frame img {
  width: 100%;
  height: auto;
  display: block;
  aspect-ratio: 390 / 844;
  object-fit: cover;
  object-position: top center;
  border-radius: 22px;
  background: #eef3f0;
}

.phone-frame-lg {
  max-width: 280px;
  margin-inline: auto;
  width: 100%;
}

.case-hero .phone-frame {
  width: min(100%, 280px);
  justify-self: center;
  margin-inline: auto;
}

.screen-grid .phone-frame {
  width: 100%;
  max-width: 250px;
  margin-inline: auto;
}

.case-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
  margin-bottom: 1.4rem;
}

.case-block {
  margin-bottom: 1.6rem;
}

.case-block h4 {
  margin: 0 0 0.55rem;
  font-family: var(--font-display);
  font-size: 0.95rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink);
}

.case-block p {
  margin: 0;
  color: var(--muted);
}

.case-block p + p {
  margin-top: 0.75rem;
}

.case-sub {
  margin: -0.2rem 0 1rem !important;
  font-size: 0.95rem;
}

.story-steps {
  margin: 0;
  padding: 0;
  list-style: none;
  display: grid;
  gap: 0.55rem;
  counter-reset: story;
}

.story-steps li {
  counter-increment: story;
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 0.75rem;
  align-items: start;
  padding: 0.75rem 0.9rem;
  background: rgba(255, 255, 255, 0.7);
  border-radius: 14px;
  border: 1px solid var(--line);
  color: var(--text);
}

.story-steps li::before {
  content: counter(story);
  width: 1.6rem;
  height: 1.6rem;
  border-radius: 50%;
  display: grid;
  place-items: center;
  background: var(--ink);
  color: var(--white);
  font-size: 0.78rem;
  font-weight: 700;
  margin-top: 0.1rem;
}

.story-steps .step-copy {
  display: grid;
  gap: 0.2rem;
  min-width: 0;
}

.story-steps .step-copy strong {
  display: block;
  color: var(--ink);
  line-height: 1.3;
}

.story-steps .step-copy span {
  color: var(--muted);
  font-size: 0.95rem;
  line-height: 1.45;
}

.screen-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: clamp(1rem, 2vw, 1.4rem);
}

.screen-card {
  margin: 0;
}

.screen-card figcaption {
  margin-top: 0.7rem;
  font-size: 0.9rem;
  color: var(--muted);
  line-height: 1.4;
}

.screen-card figcaption strong {
  display: block;
  margin-bottom: 0.2rem;
  color: var(--ink);
  font-size: 0.95rem;
}

.decisions {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0.85rem;
}

.decisions-4 {
  grid-template-columns: repeat(2, 1fr);
}

.decision {
  padding: 1rem;
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.72);
  border: 1px solid var(--line);
  text-align: center;
}

.decision > strong {
  display: block;
  margin: 0 0 0.55rem;
  font-family: var(--font-display);
  font-size: 1.02rem;
  font-weight: 700;
  color: var(--ink);
  letter-spacing: 0.01em;
}

.decision-problem {
  margin: 0 !important;
  color: var(--muted) !important;
  font-size: 0.92rem;
}

.decision-arrow {
  display: block;
  margin: 0.45rem 0;
  color: var(--lake);
  font-weight: 700;
}

.decision-choice {
  margin: 0 !important;
  color: var(--ink) !important;
  font-weight: 600;
  font-size: 0.95rem;
}

.iterate-list {
  margin: 0;
  padding: 0;
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 0.55rem;
}

.iterate-list li {
  padding: 0.45rem 0.8rem;
  border-radius: 999px;
  background: rgba(44, 111, 140, 0.1);
  color: var(--lake-deep);
  font-size: 0.88rem;
  font-weight: 550;
}

.feedback-loops {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0.85rem;
}

.feedback-loop {
  padding: 1rem 1.05rem;
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.72);
  border: 1px solid var(--line);
}

.feedback-label {
  margin: 0 0 0.3rem !important;
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-weight: 650;
  color: var(--lake-deep) !important;
}

.feedback-loop .feedback-label + .feedback-label,
.feedback-loop .feedback-quote + .feedback-label {
  margin-top: 0.85rem !important;
}

.feedback-quote {
  margin: 0 !important;
  color: var(--ink-soft) !important;
  font-size: 0.98rem;
  line-height: 1.4;
  font-style: italic;
}

.feedback-change {
  margin: 0 !important;
  color: var(--ink) !important;
  font-weight: 600;
  font-size: 0.95rem;
  line-height: 1.4;
}

.outcome-loops {
  margin-top: 1rem;
}

.outcome-loops .feedback-change {
  font-weight: 500;
  color: var(--ink-soft) !important;
}

.case-block > p + .feedback-loops {
  margin-top: 1rem;
}

.case-reflect p {
  max-width: 42rem;
  font-size: 1.05rem;
  color: var(--ink-soft) !important;
}

.case-hero-wide {
  grid-template-columns: 1.15fr 0.85fr;
  align-items: start;
}

.browser-frame {
  border-radius: 14px;
  overflow: hidden;
  background: #0a1822;
  box-shadow: 0 18px 40px rgba(10, 24, 34, 0.16);
  border: 1px solid rgba(10, 24, 34, 0.12);
}

.browser-frame::before {
  content: "";
  display: block;
  height: 12px;
  background:
    radial-gradient(circle at 12px 50%, #ff5f57 3px, transparent 4px),
    radial-gradient(circle at 28px 50%, #febc2e 3px, transparent 4px),
    radial-gradient(circle at 44px 50%, #28c840 3px, transparent 4px),
    linear-gradient(180deg, #edf1f4, #dfe6eb);
}

.browser-frame img {
  width: 100%;
  display: block;
}

.role-list {
  margin: 0;
  padding: 0;
  list-style: none;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0.45rem 0.8rem;
}

.role-list li {
  position: relative;
  padding-left: 0.85rem;
  color: var(--text);
  font-size: 0.95rem;
}

.role-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.55em;
  width: 0.35rem;
  height: 0.35rem;
  border-radius: 50%;
  background: var(--lake);
}

.realty-screens {
  grid-template-columns: 1.2fr 0.8fr;
}

.screen-card-wide {
  grid-column: 1 / -1;
}

.realty-screens .phone-frame {
  max-width: 260px;
  margin-inline: auto;
}

.insight-list {
  margin: 0.55rem 0 0;
  padding: 0;
  list-style: none;
  display: grid;
  gap: 0.45rem;
}

.rainbows-mechanics {
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0.5rem 0.85rem;
  margin-top: 0.35rem;
}

.insight-note {
  margin: 0.85rem 0 0 !important;
  color: var(--ink-soft) !important;
  font-size: 0.95rem;
}

.insight-list li {
  position: relative;
  padding: 0.55rem 0.75rem 0.55rem 1.05rem;
  border-radius: 12px;
  background: rgba(255, 255, 255, 0.72);
  border: 1px solid var(--line);
  color: var(--text);
  font-size: 0.94rem;
}

.insight-list li::before {
  content: "";
  position: absolute;
  left: 0.45rem;
  top: 0.95rem;
  width: 0.35rem;
  height: 0.35rem;
  border-radius: 50%;
  background: var(--lake);
}

.design-goal {
  margin: 0;
  padding: 1rem 1.1rem;
  border-radius: 16px;
  background: rgba(44, 111, 140, 0.08);
  border-left: 3px solid var(--gold);
  color: var(--ink) !important;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.28rem;
  line-height: 1.45;
}

.rainbows-hero-art img {
  aspect-ratio: 1;
  object-fit: cover;
}

.rainbows-hero-shot img {
  aspect-ratio: 16 / 9;
  object-fit: cover;
  object-position: center 62%;
}

.rainbows-screens {
  grid-template-columns: repeat(2, minmax(0, 280px));
  justify-content: start;
}

.rainbows-screens .screen-card-wide {
  grid-column: 1 / -1;
  max-width: 720px;
}

.rainbows-key-screens {
  grid-template-columns: repeat(3, 1fr);
}

.rainbows-flow {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.research-themes {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0.75rem;
  margin-top: 0.55rem;
}

.research-theme {
  padding: 0.85rem 0.95rem;
  border-radius: 14px;
  background: rgba(255, 255, 255, 0.72);
  border: 1px solid var(--line);
}

.research-theme strong {
  display: block;
  margin-bottom: 0.35rem;
  color: var(--ink);
  font-size: 0.92rem;
}

.research-theme p {
  margin: 0;
  color: var(--muted);
  font-size: 0.92rem;
  line-height: 1.45;
}

.solution-split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
}

.solution-label {
  margin: 0 0 0.45rem;
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-weight: 650;
  color: var(--lake-deep);
}

.field-journey {
  margin-top: 0.25rem;
}

.field-findings {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0.85rem;
}

.field-finding {
  padding: 1rem 1.05rem;
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.72);
  border: 1px solid var(--line);
}

.field-finding p:last-child {
  margin: 0 !important;
  color: var(--ink-soft) !important;
  font-size: 0.94rem;
  line-height: 1.45;
}

.discovery-callout {
  margin: 1.15rem 0 0.45rem !important;
  padding: 0.9rem 1rem;
  border-radius: 14px;
  background: rgba(44, 111, 140, 0.1);
  border: 1px solid rgba(44, 111, 140, 0.22);
  color: var(--ink) !important;
  font-family: var(--font-display);
  font-size: 1.08rem;
  line-height: 1.4;
  font-weight: 600;
}

.discovery-follow {
  margin: 0 !important;
  color: var(--muted) !important;
  font-size: 0.95rem;
}

.discovery-follow + .discovery-follow {
  margin-top: 0.55rem !important;
}

.prototype-stage {
  margin: 0 0 1rem;
  color: var(--ink-soft);
  font-size: 0.98rem;
  line-height: 1.5;
  max-width: 38rem;
}

.scenic-strip {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0.75rem;
}

.scenic-strip img {
  width: 100%;
  height: 140px;
  object-fit: cover;
  border-radius: 14px;
  box-shadow: 0 10px 24px rgba(10, 24, 34, 0.12);
}

.case-intro .btn {
  margin-top: 0.35rem;
}

.case-block .case-sub strong {
  color: var(--ink-soft);
}

.proof-strip {
  margin: 0 0 1rem;
  padding: 0;
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 0.45rem;
}

.proof-strip li {
  padding: 0.4rem 0.75rem;
  border-radius: 999px;
  background: rgba(10, 24, 34, 0.08);
  color: var(--ink);
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.evidence-callout {
  display: flex;
  align-items: baseline;
  gap: 0.7rem;
  margin: 0 0 1rem;
  padding: 1rem 1.1rem;
  border-radius: 16px;
  background: rgba(180, 45, 45, 0.08);
  border: 1px solid rgba(180, 45, 45, 0.18);
}

.evidence-stat {
  font-family: var(--font-display);
  font-size: clamp(2.4rem, 5vw, 3.4rem);
  font-weight: 700;
  line-height: 1;
  letter-spacing: 0.02em;
  color: #9b2c2c;
}

.evidence-text {
  color: var(--ink);
  font-size: 1.05rem;
  font-weight: 600;
  line-height: 1.35;
}

.compare-row {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0.85rem;
}

.compare-card {
  min-width: 0;
  padding: 1rem;
  border-radius: 14px;
  border: 1px solid var(--line);
  background: rgba(255, 255, 255, 0.75);
  overflow-wrap: anywhere;
}

.compare-card strong {
  display: block;
  margin-bottom: 0.35rem;
  font-size: 0.78rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
}

.compare-card span {
  display: block;
  font-family: var(--font-display);
  font-size: 1.55rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.35rem;
}

.compare-card p {
  margin: 0 !important;
  font-size: 0.92rem;
}

.compare-bad span {
  color: #9b2c2c;
}

.compare-good {
  border-color: rgba(34, 120, 80, 0.25);
  background: rgba(34, 120, 80, 0.06);
}

.compare-good span {
  color: #1f6b45;
}

.case-salon .browser-frame img {
  object-fit: contain;
  background: #f2f5f7;
  max-height: 520px;
}

.case-salon-hero {
  grid-template-columns: 1fr;
  align-items: start;
  margin-bottom: clamp(1.4rem, 2.5vw, 1.8rem);
}

.case-salon-hero .case-intro {
  max-width: 42rem;
}

.case-salon-hero .case-intro h3 {
  margin-bottom: 0.75rem;
}

.case-salon-hero .hero-line {
  margin-bottom: 1.1rem;
  max-width: 38rem;
}

.case-salon-hero .evidence-callout {
  margin-bottom: 1rem;
}

.case-salon-hero .proof-strip {
  margin-bottom: 0;
}

.salon-flow {
  width: 100%;
}

.salon-flow-label {
  margin: -0.15rem 0 1.15rem !important;
  max-width: 40rem;
}

.salon-screens {
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: clamp(0.75rem, 1.8vw, 1.2rem);
  width: 100%;
  max-width: none;
}

.salon-screens .screen-card figcaption {
  margin-top: 0.85rem;
  text-align: center;
  font-size: 0.84rem;
  line-height: 1.4;
}

.salon-screens .screen-card figcaption strong {
  font-family: var(--font-display);
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  margin-bottom: 0.3rem;
}

.shot-frame {
  border-radius: 14px;
  overflow: hidden;
  background: #0a1822;
  box-shadow: 0 16px 36px rgba(10, 24, 34, 0.14);
  border: 1px solid rgba(10, 24, 34, 0.1);
}

.shot-frame img {
  width: 100%;
  display: block;
  object-fit: cover;
  object-position: center top;
}

.evidence-callout-ink {
  background: rgba(10, 24, 34, 0.06);
  border-color: rgba(10, 24, 34, 0.12);
}

.evidence-callout-ink .evidence-text {
  font-family: var(--font-display);
  font-size: clamp(1.05rem, 2vw, 1.25rem);
  font-weight: 600;
}

.scope-list {
  margin: 0;
  padding: 0;
  list-style: none;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0.5rem 1rem;
}

.scope-list li {
  padding: 0.65rem 0.8rem;
  border-radius: 12px;
  background: rgba(255, 255, 255, 0.75);
  border: 1px solid var(--line);
  color: var(--text);
  font-size: 0.94rem;
  font-weight: 550;
}

.key-screens {
  grid-template-columns: repeat(4, 1fr);
  align-items: start;
}

.key-screens .phone-frame {
  max-width: 220px;
  margin-inline: auto;
}

.case-realty {
  background: rgba(255, 255, 255, 0.78);
  border-color: rgba(10, 24, 34, 0.12);
}

.case-realty-intro {
  max-width: 44rem;
  margin-bottom: clamp(1.4rem, 3vw, 2rem);
}

.case-realty-intro h3 {
  margin: 0 0 0.65rem;
  font-family: var(--font-display);
  font-size: clamp(1.35rem, 2.6vw, 1.85rem);
  font-weight: 600;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--ink);
}

.realty-showcase-block {
  margin-bottom: clamp(1.8rem, 3.5vw, 2.4rem);
}

.realty-showcase {
  display: grid;
  grid-template-columns: minmax(140px, 0.95fr) minmax(0, 1.35fr) minmax(140px, 0.95fr);
  gap: clamp(0.85rem, 2vw, 1.25rem);
  align-items: center;
}

.realty-showcase-side {
  display: grid;
  gap: 1rem;
  align-content: center;
}

.realty-showcase-side .phone-frame {
  max-width: 240px;
  margin-inline: auto;
  width: 100%;
}

.realty-showcase-side .shot-frame {
  max-width: 240px;
  margin-inline: auto;
}

.realty-showcase-hero .shot-frame-desktop {
  border-radius: 10px;
  background: #0f1720;
  box-shadow: 0 22px 48px rgba(10, 24, 34, 0.18);
}

.realty-showcase-hero .shot-frame-desktop img {
  aspect-ratio: auto;
  object-fit: contain;
  object-position: center top;
  max-height: none;
  width: 100%;
  height: auto;
  background: #fff;
}

.realty-showcase .screen-card figcaption {
  margin-top: 0.7rem;
  text-align: center;
  font-size: 0.82rem;
  line-height: 1.35;
}

.realty-showcase .screen-card figcaption strong {
  font-family: var(--font-display);
  font-size: 0.68rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  margin-bottom: 0.25rem;
  display: block;
  color: var(--ink);
}

.realty-showcase-caption {
  margin: 1.15rem 0 0 !important;
  max-width: 40rem;
  margin-inline: auto !important;
  text-align: center;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.18rem;
  line-height: 1.45;
  color: var(--ink-soft) !important;
}

.shot-frame-form {
  background: #f2f4f6;
  border: 1px solid var(--line);
}

.shot-frame-form img {
  object-fit: contain;
  object-position: top center;
  max-height: 340px;
  margin-inline: auto;
}

.realty-key-thanks .shot-frame-thanks {
  background: #f7f8fa;
  border: 1px solid var(--line);
  max-width: 240px;
  margin-inline: auto;
}

.realty-key-thanks .shot-frame-thanks img {
  width: 100%;
  height: auto;
  max-height: 360px;
  object-fit: contain;
  object-position: top center;
}

.case-realty .scope-list li {
  border-radius: 8px;
  background: rgba(255, 255, 255, 0.9);
}

.case-realty .funnel-flow {
  border-radius: 10px;
  background: #f7f8fa;
}

.case-realty .decision {
  border-radius: 10px;
}

.funnel-flow {
  margin: 0;
  padding: 0.85rem 1rem;
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.45rem 0.35rem;
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.75);
  border: 1px solid var(--line);
}

.funnel-flow li {
  display: inline-flex;
  align-items: center;
  gap: 0.35rem;
  font-size: 0.88rem;
  font-weight: 600;
  color: var(--ink);
  letter-spacing: 0.01em;
}

.funnel-flow li:not(:last-child)::after {
  content: "→";
  margin-left: 0.35rem;
  color: var(--lake);
  font-weight: 700;
}

.project-tag {
  display: inline-block;
  margin-bottom: 0.55rem;
  font-size: 0.72rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--gold);
  font-weight: 600;
}

.project h3 {
  margin: 0 0 0.65rem;
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 2.4vw, 1.65rem);
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--ink);
}

.summary {
  margin: 0 0 0.9rem;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.25rem;
  line-height: 1.45;
  color: var(--muted);
}

.facts {
  display: grid;
  gap: 0.65rem;
  margin: 0 0 1rem;
}

.fact {
  padding: 0.7rem 0.85rem;
  border-left: 3px solid var(--lake);
  background: rgba(255, 255, 255, 0.55);
  border-radius: 0 10px 10px 0;
}

.fact strong {
  display: block;
  margin-bottom: 0.15rem;
  font-size: 0.78rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--lake-deep);
}

.fact span {
  color: var(--text);
  font-size: 0.96rem;
}

.tech {
  margin: 0 0 1rem;
  font-size: 0.9rem;
  color: var(--muted);
}

.tech strong {
  color: var(--ink-soft);
}

.about {
  display: grid;
  grid-template-columns: 148px 1fr;
  gap: 1.75rem;
  align-items: center;
  background: rgba(255, 255, 255, 0.62);
  border: 1px solid var(--line);
  border-radius: 26px;
  padding: 1.5rem;
}

.about img {
  width: 148px;
  height: 148px;
  object-fit: cover;
  border-radius: 50%;
}

.about h2 {
  margin: 0 0 0.5rem;
  font-family: var(--font-display);
  font-size: 1.4rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--ink);
}

.about p {
  margin: 0;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.25rem;
  line-height: 1.45;
  color: var(--muted);
  max-width: 40rem;
}

#about.section {
  padding-bottom: clamp(1.25rem, 2.5vw, 2rem);
}

.contact {
  text-align: center;
  padding-top: clamp(1.25rem, 2.5vw, 2rem);
  padding-bottom: 3.5rem;
}

.contact h2 {
  margin: 0 0 0.55rem;
  font-family: var(--font-display);
  font-size: clamp(1.55rem, 3vw, 2.1rem);
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--ink);
}

.contact p {
  margin: 0 auto 1.3rem;
  max-width: 30rem;
  font-family: var(--font-lead);
  font-style: italic;
  font-weight: 500;
  font-size: 1.25rem;
  line-height: 1.45;
  color: var(--muted);
}

.contact-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.7rem;
  justify-content: center;
}

.site-footer {
  padding: 1.4rem clamp(1.25rem, 5vw, 4.5rem) 2.2rem;
  color: var(--muted);
  font-size: 0.88rem;
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  flex-wrap: wrap;
  border-top: 1px solid var(--line);
}

@keyframes rise {
  from {
    opacity: 0;
    transform: translateY(16px);
  }
  to {
    opacity: 1;
    transform: none;
  }
}

@keyframes drift {
  from {
    transform: scale(1.05) translate3d(0, 0, 0);
  }
  to {
    transform: scale(1.1) translate3d(-1.2%, -0.8%, 0);
  }
}

@media (max-width: 1100px) {
  .screen-grid {
    grid-template-columns: repeat(3, 1fr);
  }

  .realty-showcase {
    grid-template-columns: 1fr 1fr;
    gap: 1rem;
  }

  .realty-showcase-hero {
    grid-column: 1 / -1;
    order: -1;
  }

  .realty-showcase-side {
    gap: 0.85rem;
  }

  .rainbows-flow {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }
}

@media (max-width: 900px) {
  .project,
  .project.reverse {
    grid-template-columns: 1fr;
  }

  .project.reverse .project-copy,
  .project.reverse .project-visual {
    order: initial;
  }

  .case-hero,
  .case-grid,
  .decisions,
  .feedback-loops,
  .field-findings,
  .research-themes,
  .solution-split,
  .realty-screens,
  .rainbows-screens,
  .rainbows-key-screens,
  .compare-row,
  .scope-list,
  .key-screens,
  .scenic-strip {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .case-salon-hero,
  .case-hero-wide {
    grid-template-columns: 1fr;
  }

  .salon-screens {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    max-width: 520px;
  }

  .role-list {
    grid-template-columns: 1fr;
  }

  .screen-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .phone-frame-lg {
    max-width: 240px;
  }

  .about {
    grid-template-columns: 1fr;
    text-align: center;
    justify-items: center;
  }
}

@media (max-width: 640px) {
  .hero {
    min-height: calc(100svh - 4rem);
    height: calc(100svh - 4rem);
  }

  .hero-media img {
    object-position: center 45%;
  }

  .realty-showcase {
    grid-template-columns: 1fr;
  }

  .realty-showcase-side {
    grid-template-columns: 1fr 1fr;
    display: grid;
  }

  .realty-showcase-side:last-child {
    grid-template-columns: 1fr;
    max-width: 240px;
    margin-inline: auto;
  }

  .realty-showcase-caption {
    font-size: 1.08rem;
    text-align: left;
  }

  .hero h1 {
    font-size: clamp(1.85rem, 9vw, 2.4rem);
    letter-spacing: 0.1em;
  }

  .hero-kicker {
    gap: 0.35rem 0.4rem;
    font-size: 0.62rem;
    letter-spacing: 0.12em;
  }

  .hero-lead {
    font-size: 1.1rem;
    max-width: 22rem;
  }

  .nav .hide-sm {
    display: none;
  }

  .rainbows-mechanics {
    grid-template-columns: 1fr;
  }

  .rainbows-flow {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .case-hero,
  .case-hero-wide,
  .feedback-loops,
  .decisions,
  .field-findings,
  .research-themes,
  .solution-split,
  .compare-row,
  .case-grid,
  .scope-list {
    grid-template-columns: 1fr;
  }

  .case-lede,
  .case-intro,
  .prototype-stage {
    max-width: none;
  }

  .case-rainbows .case-hero-wide {
    gap: 1.15rem;
  }

  .case-hero .phone-frame,
  .phone-frame-lg {
    max-width: 220px;
  }

  .screen-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 0.85rem;
  }

  .salon-screens {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 0.75rem;
  }

  .screen-grid .phone-frame {
    max-width: 220px;
  }

  .salon-screens .screen-card figcaption {
    font-size: 0.78rem;
  }

  .salon-screens .screen-card figcaption strong {
    font-size: 0.66rem;
    letter-spacing: 0.08em;
  }

  .case-salon-hero .hero-line {
    font-size: 1.12rem;
  }

  .scenic-strip {
    grid-template-columns: 1fr 1fr;
  }

  .scenic-strip img {
    height: 110px;
  }

  .phone-frame::before {
    display: none;
  }
}

@media (prefers-reduced-motion: reduce) {
  *,
  *::before,
  *::after {
    animation: none !important;
    transition: none !important;
  }

  .hero-media img,
  .hero-kicker,
  .hero h1,
  .hero-lead,
  .hero-actions,
  .project,
  .case {
    opacity: 1;
    transform: none;
  }
}
